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New Arrivals - Prio Running and Fitness Shoe

Fitness Shoe Prio Running Xero Shoes

LIVE LIFE FEET FIRST
Your new favorite minimalist shoe for running, working out, strolling, Crossfit, slacklining… and everything else you love to do…


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The NEW Prio is a high-performance, true minimalist running and fitness shoe.

The Prio is about proPRIOception. Your feet are supposed to move, bend, flex and feel… the Prio lets you do that.

Take them for a spin and FEEL the Freedom, FEEL the fun, and FEEL the World.

Why you’ll love the Prio

Natural FIT — A wide toe box lets your toes spread and relax. Plus the “XERO-drop” sole (non-elevated heel and low-to-the ground) allows for proper posture, balance and agility

Natural MOTION — The Prio is flexible enough to let your feet bend, move, and flex the way, well, that feet are supposed to. Plus, they’re so light weight, you’ll barely know you have them on. A men’s 9 is only 7.6 ounces each

Natural FEEL — The Prio uses the same 5.5mm FeelTrue® rubber from our Z-Trek sandal, so you get great protection while still getting the ground feedback that your feet like. With an optional 2mm insole, the Prio lets you Feel The World®

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Vegan friendly materials — No animal products in the Prio

Huarache inspired design — The heel strap is not only eye-catching but functional

Adjustable instep strap — The “inverted V” straps aren’t sewn down, so you can use them to lock in your instep while keeping your toes free to move

Reflective straps — That middle section of the heel and instep straps is highly reflective for evenings and night

Optional 2mm insole — If you need a bit of extra protection, toss in the optional 2mm insole

Barefoot friendly — Wear the Prio with or without socks

5,000 mile sole warranty — like ALL our FeelTre® soles, the Prio’s has our 5,000 mile sole warranty

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